Weir Minerals was ensnared by a legacy commerce solution, lacked poor scalability, and experienced inefficient customer support. Their inability to execute sales-boosting marketing campaigns reflected their need for a modern and agile solution.
Weir Minerals
Digitizing a B2B legacy across 14 markets.
Service | Technology, Creative |
Industry | Engineering/Manufacturing |
14global deployment across 14 markets.
OverviewSuccessfully unveiling the digital transformation of Weir Minerals with an elevated B2B experience.
![case studies image](https://www.sai-digital.com/site/sai-website/master/_/attachment/inline/5c45ab05-091a-4187-994c-686b37c7f18d:bd51958840d9aba81290f9013500e786261dc953/overview.jpg)
ChallengeLegacy system stunts Weir Minerals' scalability and marketing agility.
SolutionHuman-centric redesign boosts scalability and customer support.
We refashioned Weir Minerals' B2B journey with a human-centric design. A custom search function, a scalable field sales platform, and an online customer support system marked a major digital overhaul, setting Weir Minerals on a path of unhindered growth.
![case studies image](https://www.sai-digital.com/site/sai-website/master/_/attachment/inline/5a88360d-3c81-4188-bd65-3427b9d77a65:a8fa98295f188b6bbdecef06edacc875c1cb2470/challenge.jpg)
TasksA global revamped B2B experience.
Global unification through SAP integration.
Building a B2C-like experience for B2B.
Scalable field sales platform.
![case studies image](https://www.sai-digital.com/site/sai-website/master/_/attachment/inline/68621682-760e-4b4f-b36e-f9d27059167d:c2f46e3abb999a6c27f7358f39fa9c2722ea4193/tasklist1.jpg)
![case studies image](https://www.sai-digital.com/site/sai-website/master/_/attachment/inline/94c88ecb-7cdd-44ef-8763-6a00f7814c0f:73b2e0a28c84f33d2eccb2b65ec28ffa86d21674/tasklist2.jpg)
Smart search function.
Online customer support ticketing.
Next Case Study
Let's boost your
commerce outcomes.