The Contextual Sales Imperative:
Your buyers are changing. The bad news is they don’t rely on your salespersons anymore but themselves.
The buyer is changing. In the digital economy customers don’t rely on salespeople to inform them about products and services. They turn to online information, communities and social networks. More than half of the buying process is complete before a salesperson is involved.
To meet the demands of today’s customers you need to know them inside out. They all come from different industries, have different preferences and face unique challenges. What’s more, in the emerging business landscape change is the norm. Trends emerge and products become celebrities, so you need to find new ways to stay relevant and compelling every day.
That’s why SAP Sales Cloud is here for. Built with mobile in mind, the AI-powered CRM platform can set your sales team free to lead the pack in this fast-changing world. Empower your salespeople to personalize buyer engagement, guide them to close more deals faster and align their behavior to your business goals with integrated lead-to-cash process.
With deal level insights into sales forecasts and pipelines, sales managers can coach their team on the “next best” actions needed to convert prospects to customers. SAP Sales Cloud makes it easy to take information from silos in the front and back office and put it in the hands of frontline sales teams.